Electronic cigarette is a device that consists of a battery, an atomizer, and an inhaler that simulates tobacco smoking without the use of tobacco. The unit is filled with a nicotine-containing or nicotine-free liquid that is heated and transformed into vapor before being inhaled, making it less toxic than traditional cigarettes.

This system is now being recognized as a viable alternative to traditional cigarettes owing to its advantages such as no smoke, no pollution, reduced health-related issues, and the ability to smoke in public areas. Increasing affluence increased knowledge about the harmful effects of traditional cigarettes, reduced tar and carbon monoxide inhalation through electronic cigarettes, and increased technological advances by electronic cigarette manufacturers all contribute to the market’s growth.Global Electronic Cigarette Market is segmented by product type into Disposable, rechargeable, modular devices, and others. Rechargeable segment held the largest market share of 69.8% in the year 2020. E-cigarettes have grown over time, becoming smaller and safer. 

By changing the e-liquid cartridges in rechargeable batteries, they can be used for longer periods of time. Furthermore, these devices are relatively inexpensive, which is expected to boost their acceptance. Over the projected era, modular devices are expected to be the fastest-growing product category. These devices have customization options that allow users to mix and match parts to change the flavor and amount of vapor produced. Over the projected era, new technologies such as pod devices have increased the selling of vaping devices. Furthermore, manufacturers are developing a variety of product configurations and price points to enable consumers to get their preferred device at a fair price.